Divyanshu Dubey

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9 business tools that have gone free during COVID-19

Countries across the globe are facing the novel pandemic COVID-19 coronavirus, we have lost thousands of people, while millions of people are facing lockdown or different quarantine policies have been implemented in dozens of countries including India, Italy, South Africa, UK, etc. While a few companies have the provision of Work From Home (WFH), there …

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Rola cola Social media listening, twitter case study cover image

How a fan tweet forced Parle to relaunch Rola-Cola candy after 13 years

Can you recall memories of those Rola-Cola candies from the 90s, the famous candies from the Indian brand Parle? And then all of a sudden these candies disappeared from the market. It’s an exciting story of the brand which relaunches the “Rola-Cola” candies once again in 2019. This case study is a perfect example of …

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Virtual Influencers Instagram

How Virtual Influencers are ruling Instagram: All you need to know

Who is an influencer? An influencer can be a person or thing that has the power to influence you. Social media today is a big platform to influence people. Social Media influencers have a large market. They have the power to persuade and engage people by virtue of their authenticity. Now there’s a new trend …

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